painting process of custom sneakers - gitartsy painting nike af1 with a dog portrait

How Custom Sneakers Are Made: Inside Gitartsy’s London Sneaker Studio

👟 Ever wondered how ordinary sneakers are transformed into one-of-a-kind wearable art? At Gitartsy’s specialist sneaker studio in West London, every pair tells a story. From football-inspired kicks to bridal designs and branded corporate gifts, our artists pour hours of precision, creativity, and passion into each shoe. Let’s take you behind the scenes of how custom sneakers are made at Gitartsy.

Step 1: Prepping the Canvas (Your Sneakers)

Before the colours hit the leather, preparation is everything. Our artists use sanding, leather preparer, and deglazer to carefully strip the factory finish off your sneakers. This creates a smooth, ready-to-paint surface where colours can bond seamlessly. Think of it like priming a canvas before painting—only here, the canvas is your favourite pair of kicks.

close-up image of sneaker prep process


Step 2: Materials That Make the Magic

At Gitartsy, we work only with Angelus leather paints—the gold standard for sneaker customisation worldwide. These paints are flexible, vibrant, and designed to last. Combined with a mix of brushes, detailing tools, and sometimes even airbrushing, they allow us to create sharp lines, smooth fades, and stunning detail work.

image of Angelus paints & brushes laid out in the studio


Step 3: Layer by Layer Artistry

The design process is meticulous. Our artists apply paint in thin layers, building up depth and dimension while keeping the sneaker’s texture intact. Once the artwork is complete, each pair is sealed with protective top coats to ensure it’s scratch-resistant, waterproof, and built to last through London’s unpredictable weather 🌧️☀️.

image of artist painting sneaker layers

Step 4: A Studio Made for Creativity

Gitartsy’s West London studio is where all the magic happens. Filled with paints, brushes, inspiration boards, and a showcase of finished sneakers, the space is a hub for creativity. Whether it’s a personalised wedding sneaker, a football-themed design for die-hard fans, or branded pairs for corporate events—this is where ideas come to life.

image of sealing process / protective finish

Endless Themes & Unique Stories

No two pairs are ever alike. Some popular requests include:

custom themed sneaker images – bridal, football, kids and corporate

Why Choose Gitartsy?

  • Specialist West London sneaker art studio

  • Premium Angelus paints and professional prep methods

  • Waterproof, durable, and scratch-resistant finishes

  • Designs that reflect your story, your passion, your vibe

✨ Every pair is wearable art, built to last.

colourful floral sneakers

Ready to Step Into Your Own Story?

Don’t settle for ordinary when you can have extraordinary. Whether it’s for a big event, a gift, or simply to express your personality, Gitartsy custom sneakers are designed to turn heads.

👉 Order your custom sneakers from Gitartsy in London today.

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